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Ian Bruce

60 Articles
Ian Bruce joined Safest Betting Sites in 2024 as Senior Sports Editor to oversee the quality and usefulness of its gambling content. He originally developed an interest in betting after landing a winning Yankee on his first attempt. He then spent years figuring out how to replicate that success. Along the way, he became one of the UK’s leading writers on the topic of betting and gaming. Ian’s career has now spanned more than three decades, and his enthusiasm for systematic and responsible betting hasn’t waned one bit. However, his preferred approach to winning these days is Dutching, for the simple reason that “It’s a lot easier than landing Yankees.”

Articles by Ian Bruce (60)

Value Betting: What It Is and How To Do It

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Value betting is wagering at odds that are bigger than probability would suggest is fair. It’s a relatively simple concept, but it’s an essential one for anyone who wants to try and make profits over the long term. In this article, we’ll explain how it works and how to bet on value yourself. How Does Value …

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Best Tennis Betting Sites in the UK in July 2024

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Deciding which tennis betting sites to bet with should involve more than a coin toss at the start of a match. That’s why we’ve compared all of the options available in the UK to create a shortlist of the best. In this article, we’ll tell you which bookmakers impressed us most with their tennis betting …

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Why We Launched SafestBettingSites

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When we first launched SafestBettingSites there were more than a few people who asked us: Why? It’s a fair question. There are already hundreds of websites out there that publish betting site reviews, so why does the world need yet another? The answer, from our perspective, is quite simple: Bettors are still being ripped off. …

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Contact Us

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The whole team at SafestBettingSites.co.uk works hard to provide information that you will find useful and reliable, so we love to hear from our readers. Is there something that you found especially valuable today? Or have you thought of a way in which we might be able to improve? Feel free to contact us below, …

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Privacy Policy

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Effective Date: January 10, 2024 We at “Safest Betting Sites” are committed to protecting your privacy. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information when you visit our website SafestBettingSites.co.uk and use our services. By using our website and services, you consent to the practices described in this Privacy …

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Terms and Conditions

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Introduction These Website Standard Terms and Conditions written on this webpage shall manage your use of our website, Website Name accessible at https://www.safestbettingsites.co.uk These Terms will be applied fully to and affect your use of this Website. By using this Website, you agree to accept all Terms and Conditions written herein. You must not use …

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About Us

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As our name suggests, SafestBettingSites.co.uk exists to help you identify the safest and best online bookmakers available to bettors in the UK. Our team of industry experts have decades of experience in betting and gaming, and we all take considerable pride in being as honest and objective as possible. Of course, we all get compensated …

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Best Basketball Betting Sites in the UK in 2024

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Basketball betting sites in the UK make it easy to bet on games no matter where you are. Here we highlight some of the best sites around so that you can get straight down to business. We’ll also tell you what’s available in the way of bonuses and free bets. Top 10 Basketball Betting Sites …

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Betting fans in the UK are fortunate to have scores of horse racing betting sites to choose from. We highlight the best horse racing bookmakers around according to our assessment of their key features and bonus offers. Horse Racing Highlights This Week Horse racing bettors in the UK are never short of opportunities to place …

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Our Picks for the Best Betting Sites By Category In this section of our guide, we’ll examine each of our recommended sites in turn. We’ll tell you about the online betting companies, the sports and markets that they offer, the features you can expect and any bonuses you can enjoy by getting involved. BetUK: Best …

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