Best Football Betting Sites UK for July 2024

Peter Addison

Senior Betting Writer

Updated: 8 July 2024

Welcome to our guide to the best football betting sites which takes a look at the UK top bookies for July 2024.

We run the rule over the best sites to bet on football online, analysing which platforms to trust for the best footy odds, product features, free bets and promotions. Note that all sites mentioned have current and valid UKGC licences.

Table of contents

• Best Football Betting Sites
• Football Betting This Week: Some Highlights

  • • Euro 2024 Sem-Finals
    • Copa America
• The Leading Football Betting Sites UK
• Our Top 10 Best Football Betting Sites For July

  • 1. BetMGM – The Best Site in the UK for Football Betting in 2024
  • 2. SpreadEx – The UK’s Number One Site for Football Spread Betting
  • Spread Betting Can Really Pay Dividends
  • 3. Betfred – Look Out for Football Specials, Especially for the Biggest Matches
  • 4. QuinnBet – ‘Create a Bet’ Allows You to Build Unique Football Bets
  • 5. Bet365 – Pays Out Early if Your Backed Team Goes Two Goals Up
  • 6. BetUK – Weekly Football Offer – Get a £5 Free Bet Every Single Week!
  • 7. PaddyPower – #WhatOddsPaddy – Enhanced Odds on Popular Football Bets
  • 8. LiveScore Bet – ‘SQUADS’ – Free Football Game That Pays Out £2.5m Every Year
  • 9. Betfair – The UK’s Top Betting Site for Football Exchange Betting
  • Better Odds With Exchange Betting
  • 10. Virgin Bet – Daily Free to Play Football Game Virgin Bet FIVES
• How We Pick The Top Football Betting Sites

  • Football Betting Odds
  • In-Play Football Betting
  • Bet Builder Availability
  • Football Accumulators
  • Variety of Markets And Competitions
  • Mobile and App Experience
  • Easy To Deposit And Withdraw
  • Cash Out Availability
  • Football Betting Offers
  • Responsible Gambling Features
  • Customer Support
  • Industry Reputation and Trustworthiness
• Why Trust Our Football Betting Site Reviews
• Best Football Betting Free Bets And Bonuses

  • The Best Football Betting Offers Compared
  • New Customer Bonuses
  • Existing Customer Bonuses
• Football Free Bets: Claim Your Bonus

  • Using Your Free Football Bet
• In-play Football Betting: Live And Direct
• Football Bet Builders: A Creative New Era

  • Bet Builders Build Better Odds
• How to Cash Out On Football Betting Sites
• Most Popular Football Betting Markets: A Short Guide

  • Match Result Betting
  • Goalscorer Betting
  • Correct Score Betting
  • Both Teams To Score
  • Over/Under
  • Double Chance
  • Handicap Bets
  • Half Time/Full Time
• Getting Mobile with Your Football Betting
• Most Popular Football Leagues and Competitions to Bet on

  • Domestic Football Club Competitions To Bet On
  • Continental Football Club Competitions
  • International Football Competitions
• Football Betting Tips

  • Start with Small Stakes
  • Analyse Team Form and Player Performance
  • Explore Different Football Betting Markets
  • Bet With Your Head, Not Your Heart
  • Manage Your Bankroll
  • Use Football Betting Bonuses and Promotions
  • Remember to Bet Responsibly
• The Final Whistle
• FAQ

  • What are some new football betting sites?
  • Which is the most trusted football betting site?
  • Are there any bookies with no ID verification?
  • How can I bet on football?
  • Can I stream football matches at the best UK football betting sites?

Best Football Betting Sites

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Bet £10 Get £60 In Free Bets

08/05/24

Bet £10 Get £60 In Free Bets

• Trusted US brand now available in the UK
• Ideal for sports on both sides of the pond
• Numerous promotions and free bet deals

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New cust only. 7 days to opt in by placing a £10 qualifying bet at 1/1 (2.0) odds or greater to receive 6x Free Bets: 1 x £10 horse racing, 2 x £10 Bet Builder, 2 x £10 Acca and 1 x £10 football. 7 day expiry. Exclusions apply. Stake not returned. 18+. T&Cs apply. BeGambleAware.org.

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BetMGM Gallery (4)

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Owner:LeoVegas Gaming PLC

Founded:2023

Headquarters:Malta

Bet £10, Get £40

22/03/24

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• Offers both fixed odds and spread betting
• Ideal venue for live betting
• Best value fixed odds bookie for Premier League

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18+ begambleaware.org. Spread betting losses can exceed deposit. Place a qualifying £10 fixed odds bet at odds of 1/2 or greater. Qualifying bet cannot be placed in-play or cashed out early. Free bet stakes not included in any winnings from the free fixed odds bets. Free bets expire in 28 days if unused.

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Once the bet is settled, get a £10 free fixed odds bet plus a £5 free Total Goals football spread bet and a £5 racing Winning Favourites spread bet. The second £10 free fixed odds bet, £5 free Total Goals football spread bet, and £5 racing Winning Favourites spread bet will be credited 24 hours later. Free bet stakes not included in any winnings from the free fixed odds bets. The free fixed odds bet can be placed by ticking the ‘Claim as Free Bet’ button on your bet slip when placing your chosen fixed odds bet. The free bet can be placed in-play but cannot be cashed out in-play and must run to the conclusion of the bet.
You need to open a full sports spread betting account to use the 2 x £5 free Total Goals football spread bets and 2 x £5 racing Winning Favourites spread bet. Whilst these are free bets, please remember that when Spread betting it is possible to incur losses that exceed your initial stake. Free bets expire in 28 days if unused. Promotions available to 18+ aged individuals who are registered customers of Spreadex.

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Website:Spreadex

Owner:Privately Held

Founded:1999

Headquarters:St Albans, UK

£50 in Free Bets When You Bet £10

22/04/24

£50 in Free Bets When You Bet £10

• Get Best Odds Guaranteed from 08:00
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• Home of the Lucky 15

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New customers only. Register with SUMMER50 between 31/05/24 – 14/07/24. First bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.

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New customers only. Register with SUMMER50 between 31/05/24 – 14/07/24. First bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.

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Website:Betfred

Owner:Petfre (Gibraltar) Limited

Founded:1967

Headquarters:Cheshire, UK

£35 Free Bet + 10 Free Spins

05/04/24

£35 Free Bet + 10 Free Spins

• Free bet worth 5% of your total bets
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We’ve enhanced our UK Sportsbook Welcome Offer. Get 50% Back as a Free Bet up to £35 (normally £25) plus 10 Free Spins! A minimum of 3 bets at odds of evens (2.00) or greater is required to qualify for the max free bet, which is based on 50% back of first day losses. Even if your account is up, a single £10 Bet at the minimum odds, secures a £5 Free Bet & 10 Free Spins. UK 18+T&C’s

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To activate your Sportsbook 50% Back as a Free Bet up to £35 and 10 Free Spins, simply deposit and bet on any Sportsbook markets of your choice (horse racing, football, tennis, darts etc) at minimum odds of evens (2.00) or greater. At least 3 bets (on different selections) must be placed to qualify for 50% back, 2 of which must be 50% in value of the largest bet you place. Provided you place at least 1 bet of £10 or greater at minimum odds evens (2.00) or greater you’re guaranteed a £5 Free Bet and 10 Free Spins either way. Sportsbook losses are calculated from the time of your first settled bet until 23:59 the same day. Only settled bets from the first day of Sportsbook bets qualify for inclusion. Casino losses qualify separately under QuinnCasino 50% Cashback Welcome Offer. If at the end of the day (23:59) your account has losses overall, you will get 50% back as a free bet up to a maximum of £35 plus 10 Free Spins.

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Bet £10 & Get £30 in Free Bets for new customers at bet365

02/04/24

Bet £10 & Get £30 in Free Bets for new customers at bet365

• All feature races eligible
• Applies to win and each-way bets
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Registration required. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.

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These Open Account Offer Terms and Conditions apply to new customers who open an account from 12:00 UK Time on 2nd March 2023.
How the offer works:
Sign up, make a qualifying deposit and then claim the offer. If you deposit between £5 and £10 you will receive three times that value in Free Bets, upon settlement of qualifying bets. For example, if you make a qualifying deposit of £5, you will be able to release £15 in Free Bets or if you make a qualifying deposit of £10 or more, you will be able to release £30 in Free Bets. To release your Free Bets, place a qualifying bet(s) to the value of your qualifying deposit and allow the bet(s) to settle. Bets must be placed from your deposited funds to count towards the release of Free Bets. Once your qualifying bet(s) has settled, you can use your Free Bets by selecting ‘Use Bet Credits’ in the bet slip. Once you have met the qualifying conditions, you can use your Bet Credits to stake bets without risking your own cash. Bet Credits can be used on any sport across a wide range of markets. Any returns from bets placed with Bet Credits are added to your Withdrawable Balance, returns exclude your Bet Credits stake. You can also fund a bet with a combination of Bet Credits and cash.

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Bet £10, Get £30 in Free Bets

22/04/24

Bet £10, Get £30 in Free Bets

• Easy to explore thousands of betting markets
• Football betting specialist
• Plenty of specials and Price Boosts

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T&Cs apply. New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. 7 day expiry. Stake not returned. 18+ BeGambleAware.org.

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Open only to new BetUK.com players. Aged 18 or over. Opt-in required by clicking on the “Claim” button on the player’s “My Offers” page. Offer is available on mobile browser and app only. Offer must be claimed and qualifying bet must be made within 7 days of registration. Only bets with minimum odds of 1.5 qualify for this promotion. Qualifying bet must be a bet of at least £10. Void, cashed out, or partially cashed out bets do not qualify for this promotion. Once the qualifying bet settles 3x £10 free bets will be awarded. Free bets must be used on bets with 4 or more selections. Each selection must be at odds of 1.3 or greater. The free bets will expire seven days after they are awarded if they remain unused.
This offer can only be claimed once.
Free bet stake not included in any winnings.
Bets placed with free bets do not qualify towards the promotion.
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Owner:LeoVegas Gaming PLC

Founded:2018

Headquarters:Malta

Bet £20 and get it back as cash if it loses

26/03/24

Bet £20 and get it back as cash if it loses

• Widely regarded as the punter's friend
• Extensive horse racing coverage
• Famous for its novelty betting markets

9.6

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Place your FIRST bet on any Sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is €/£20. Only deposits made using cards will qualify for this promotion. T&Cs apply

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Football Betting This Week: Some Highlights

Every week brings scores of fresh football betting opportunities. Deciding which ones to bet on can sometimes be daunting, so here we spotlight a handful of matches over the next seven days that we’re particularly interested in.

Euro 2024 Sem-Finals

The two biggest matches of this week are the Euro 2024 semi-finals. The first of those will take place on Tuesday at 20:00 when Spain play France. Bet365 has Spain installed as the 13/8 favourite, while France are priced at 21/10. You can get odds of 15/8 about the draw.

On Wednesday at 20:00, the Netherlands will play England. We’re pleased to report that England are the favourites to win, at 8/5, while the Netherlands can be backed at 21/10. Again, if you want to bet on the draw, you can currently get odds of 15/8.

Should you want to bet on any of these four teams to win the competition overall, Spain are available at 2/1, England at 5/2, France at 11/4 and the Netherlands at 9/2.

Copa America

Another soccer competition nearing its conclusion is the Copa America, which is being hosted in the USA. It has also reached the semi-finals stage, and the first match on Wednesday (01:00 UK time) will see hot tournament favourites Argentina play Canada. The second semi-final is on Thursday (also at 01:00) and involves Columbia and Uruguay. The Final of this tournament will be held on Monday, 15 July at 01:00.

The Leading Football Betting Sites UK

1. BetMGM – The best site in the UK for online football betting in 2024
2. SpreadEx – The UK’s number one site for football spread betting
3. Betfred – Look out for football specials, especially for the biggest matches
4. QuinnBet – ‘Create a Bet’ allows you to build unique football bets
5. Bet365 – Pays out early if your backed football team goes two goals up
6. BetUK – Weekly football offer – get a £5 free bet every single week!
7. Paddy Power – #WhatOddsPaddy – enhanced odds on popular football bets
8. LiveScore Bet – ‘SQUADS’ – free football game that pays out £2.5m every year
9. Betfair – The UK’s top betting site for football exchange betting
10. Virgin Bet – Daily free to play football game Virgin Bet FIVES

Our Top 10 Best Football Betting Sites For July

Our betting experts have rated, reviewed and ranked the UK’s top 10 football betting sites. We’ve compared factors such as best odds, free bets and offers, number of markets, best app and features such as Bet Builders to come up with our list.

1. BetMGM – The Best Site in the UK for Football Betting in 2024

• Year established: 2023
• Number of football markets: 2,000+
• Banking methods: Debit cards, PayPal, ApplePay
• Mobile app: iOS and Android
• Customer support: Live chat 24/7; Email: [email protected]
• Welcome offer: Bet £10, Get £20 in free bets

At number one on our list of the best football betting sites in the UK we have placed BetMGM. As BetMGM was founded in America you may be worrying that their version of football tales priority over UK football, but that is not the case. Football comes number two in the list of popular sports at BetMGM, behind horse racing, with full coverage of all major and most minor competitions, tournaments and match ups.

One thing we have to warn you about football at BetMGM is that eFootball gets mixed in with real football. This doesn’t tarnish the football experience at this site by any degree but be warned that if you find yourself surprised that Arsenal are playing Liverpool at 8 am, it’s probably an eSports battle. At this site you can easily switch between matches and outrights, and another handy switch is provided to filter out all games that are not currently live.

BetMGM is currently the betting partner of EPL sides Manchester City, Wolverhampton Wanderers and Newcastle United.

2. SpreadEx – The UK’s Number One Site for Football Spread Betting

• Year established: 1999
• Number of football markets: 3,000+
• Banking methods: debit cards, credit cards (spread betting only), bank transfers, cheques, direct debit.
• Mobile app: iOS and Android
• Customer support: Live chat 24/7; Email: [email protected]; Phone: 01727 895 090.
• Welcome offer: 2 x £5 spread bets + £300 cashback

If you are into football spread betting, then SpreadEx is going to be your number one choice. We feel that more people should explore football spread betting as it rewards you more for accurate predictions. The only downside is that should your predictions be hopelessly wrong, you could lose more than your original stake. Football coverage at Spreadex offers over 300 markets per match (for the bigger games, anyhow), which is exceptional, and some reach 500!

You may be puzzled how there can be over 500 markets on a single football match. Spreadex gets very inventive with its markets, having aspects such as ‘Home Team Goals x Corners x Bookings’, but that doesn’t mean you have to get inventive too! All the common markets such as betting on which side will win (or if it’s a draw), goals scored, bookings and time of first goal are all available if you’d prefer to keep things simple.

Spreadex is the current front-of-shirt sponsor of Sunderland in the Championship, and are the back-of-shirt sponsor of fellow Championship team Cardiff City.

Peter Addison

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Spread Betting Can Really Pay Dividends

Spread betting rewards you for accuracy. The more ‘right’ you are with your bet, the more money you will make. Say you think Arsenal will beat West Ham by at least two goals, then you will earn more via a spread bet if they win 4-0 than you would with fixed odds betting. Care needs to be taken though, as you can lose more than your stake if your bet goes awry. If you are new to spread betting, begin with very small stakes.

3. Betfred – Look Out for Football Specials, Especially for the Biggest Matches

• Year established: 1967
• Number of football markets: 2,000+
• Banking methods: Debit cards, PayPal, Skrill, Neteller, Paysafecard
• Mobile app: iOS and Android
• Customer support: Live chat 24/7; Email: [email protected]; Phone: 0800 028 7747
• Welcome offer: Bet £10 to get £50 in free bets

Betfred is a huge name on the UK gambling scene, which means it is big for football. If you were to head to the Betfred site right now we are willing to bet that the site’s football offerings are up front and central. The site lists that day’s top matches in order of interest to UK punters, so expect the EPL, EFL and Scottish football right at the top, followed by the top leagues in Europe and finally, the rest of the world.

The front page entries for football will just list the ‘1X2’ odds so if you want to explore more extravagant bets, you’ll need to click on the event you are interested in. This will list all the available markets for the event. One thing to look out for is ‘#PickYourPunt’ which are pre-selected bet builders. Some of them will have boosted odds, so if you like the look of the single match aspects that have been made into an acca, then add it to your bet slip to take advantage of that odds boost.

Betfred is the official betting partner of Manchester United and has sponsored Bolton Wanderers and RCD Mallorca in the past. They sponsored the Scottish League Cup from 2016 until 2019.

4. QuinnBet – ‘Create a Bet’ Allows You to Build Unique Football Bets

• Year established: 2017
• Number of football markets: 2,000+
• Banking methods: Debit cards, Revolut & Monzo
• Mobile app: iOS and Andorid.
• Customer support: Live chat 24/7; Email: [email protected]
• Welcome offer: Get £50 of first-day losses back as a free bet up to £35 plus 10 free spins

Despite QuinnBet’s association with horse racing, we think highly enough of its football offering to hand it a place in our top list of the best football betting sites in the UK. Again, as with most UK sites, football takes centre spot on the QuinnBet home page. You will see the latest matches prioritised, and you can easily switch to live games, upcoming games, outright and the top leagues in the UK. If you prefer wagering on European football then you can switch to the ‘Euro Coupon; which will list all the top games in La Liga, the Bundesliga, Serie A, Ligue One and much more.

All matches will have around 150 markets, although games in less popular leagues won’t enjoy so much coverage. There is very little live streaming at QuinnBet (and especially not of UK football), but you can always watch the graphical representations of games that are available to keep in touch with the latest action. QuinnBet also has a bet builder which at this site is called ‘Create-A-Bet’. With the top games you will find some pre-defined Create-A-Bets with slightly enhanced odds.

QuinnBet currently sponsors Dundee United and Hibernian, two of the most historic clubs in Scottish football history.

5. Bet365 – Pays Out Early if Your Backed Team Goes Two Goals Up

• Year established: 2023
• Number of football markets: 4,000+
• Banking methods: Debit cards, ApplePay, Google Pay, Trustly, PaybyBank, PaysafeCard, Click to Pay, Bank Transfer
• Mobile app: iOS and Android
• Customer support: Live chat 24/7; Email: [email protected]; Phone: 0800 028 8365
• Welcome offer: Bet £10, Get £30

Bet365 is simply the biggest betting site in the UK as More people bet at Bet365 than any other site in the UK, It is probably the biggest site for football betting in the UK too, although biggest is not always best. Actually, you won’t find ‘football’ available for betting here at all, as bet365 for some unfathomable reason calls it ‘soccer’. The day’s big games are always listed on the left-hand menu, and once you’ve used bet365 a few times ‘soccer’ will magically appear in the ‘Frequent Visited’ section of the site too, so football bets are never more than a click away.

Bet365 does provide live streaming of football, but only really games in Germany, Holland and many non-European countries. It is able to provide live audio commentary of some games (such as internationals) but not EPL/EFL matches. One neat feature of football betting at bet365 is the ‘Bet Bulider Quick Pick’. If you’re a frequent bet builder you can quickly build your bets with this feature, switching quickly between player bets, result, goals, corners and cards.

Given bet365’s Stoke-on-Trent background, it’ll be no surprise for you to learn that bet365 is the main sponsors of Stoke City and has been since 2012. The club is owned by bet365 and plays at the bet365 Stadium.

6. BetUK – Weekly Football Offer – Get a £5 Free Bet Every Single Week!

• Year established: 2012
• Number of football markets: 2,000+
• Banking methods: Debit cards, PayPal, ApplePay
• Mobile app: iOS and Android
• Customer support: Live chat 24/7; Email: [email protected]
• Welcome offer: Bet £10, Get £30 in free bets

BetUK is a site that always seems hot on football offers. For example, during the 2024 Euros it offered a £1 free bet builder every time that England or Scotland (ahem) won a match. There is also the long-standing weekly football offer that deals you a £5 free bet each and every week if you qualify for it. Just place at least one £10 bet builder bet on any football market (minimum odds Evens) and you will get your free bet for that week.

If you have been paying attention you’ll know we’ve already mentioned BetUK once, as it’s run by LeoVegas, the same people who run BetMGM. This means that the set up, look and feel of BetUK is identical to what is on offer at BetMGM. So we have to warn you again about eFootball matches being mixed in with games that are actually played on grass. If you click ‘All Leagues’ the eFootball menu will collapse and all listed leagues and competitions will appear, with the most popular ones on top of the list. All countries with pro football leagues make it into this menu.

In what must be quite the scoop, BetUK is the official betting partner of the EPL’s dominant side, Manchester City.

7. PaddyPower – #WhatOddsPaddy – Enhanced Odds on Popular Football Bets

• Year established: 1988
• Number of football markets: 3,500+
• Banking methods: Debit cards, PayPal, Skrill, Neteller, PaysafeCard, Rapid Transfer, MuchBetter, bank transfer
• Mobile app: iOS and Android
• Customer support: Live chat 24/7; Email: [email protected]; Phone: 0800 056 5275
• Welcome offer: Get £20 in free bets when you bet £5

PaddyPower is another site famed more for horse racing but football remains high among its priorities too. The set up of the football section at PaddyPower is somewhat unique and very useful. First up are ‘#WhatOddsPaddy’ specials which are featured bets for which the normal odds have been enhanced. The second section is the site’s most popular accas, that is, accas that have been placed by site users. You can see how many times a particular acca has been backed and then see if you want to take it up yourself.

If you’re a fan of football transfer betting, PaddyPower is the best platform for these markets.

There’s plenty to like about the PaddyPower site, such as their ‘power prices’. These are selected combo bets which, if wagered upon, will give you significantly powered-up odds! They are also one of the very few sites to offer multi-match bet builders!

You can even ask for prices on specific bets – just pop across to X/Twitter or Instagram and tag your offer with #WhatOddsPaddy and you might get a reply. The site will also have a number of pre-defined offers.

PaddyPower has not ventured into football sponsorship very much but they did sponsor Huddersfield Town for the 2019-20 season and uniquely too, by announcing their name would not be on the front of the Terriers’ shirts for that term.

8. LiveScore Bet – ‘SQUADS’ – Free Football Game That Pays Out £2.5m Every Year

• Year established: 2021
• Number of football markets: 2,000+
• Banking methods: Debit cards, PayPal
• Mobile app: iOS and Android
• Customer support: Live chat ; Email: [email protected].
• Welcome offer: Bet £10 get £20 in free bets

For many years people have used LiveScore to keep in touch with football events, no matter which event, and where they happen to be. If you wanted to know the latest happenings in any football game, then consulting the LiveScore site was your best choice. You could even set notifications so that if a goal goes in during a match you have a keen interest in, you’d be quickly informed.

LiveScore branched out into sports betting and has created an excellent football betting site. Odds boosts are always available, as is the free-to-play Squads game in which top-notch performances from your elected EPL players really pay you dividends. Just sign in at the LiveScoreBet site to see who has been selected for you – you can be awarded a maximum of five players per week,

The site also has a range of popular bet builders which come pre-selected but you can always build your own too as long as all selections feature in the same match. Many top games get price boosts as well, which will enhance your returns if you choose to wager on them.

9. Betfair – The UK’s Top Betting Site for Football Exchange Betting

• Year established: 2000
• Number of football markets: 4,000+
• Banking methods: Debit cards, PayPal, Skrill, Neteller, PaysafeCard, Rapid Transfer, MuchBetter, bank transfer
• Mobile app: iOS and Android
• Customer support: Live chat 24/7; Email: [email protected]; Phone: 0844 871 5000
• Welcome offer: Get £40 in multiples when you bet £10

Betfair is by far the most popular exchange betting site available in the UK, and its football coverage is exceptional. You can literally bet on anything at Betfair and if a bet is not available at the site, you can contact the site and they may offer you odds for it. Oh, and just in case exchange betting confuses you, fixed odds betting is available too.

If you are more accustomed to football fixed odds betting then the set up of Betfair may confuse you. If you want to bet on something (‘back’) the odds are in blue. If you want to bet against something (‘lay’) the odds are in pink. If you bet you set your stake. If you lay you set how much you are looking to win. By far the most popular football markets are ‘1×2’, but if you click on any football event you can see all the markets available. Note that at the exchange odds are flexible – you don’t have to take the most popular football odds as other odds may be available, and you can even offer your own odds (although there is no guarantee someone will take your bet).

Football fixed odds betting is a simpler affair. Just click the ‘Sportsbook’ button at the top of the main menu. This site has offers that you won’t find at the exchange, such as popular bet builders and odds boosts. Betfair also pays out early if your bet is winning at the end of 90 minutes, no matter what happens during time added on.

Betfair is a current global partner of Barcelona, and has previously held the same role with Liverpool.

Ian Bruce

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Better Odds With Exchange Betting

Exchange betting is so popular because it generates more rewarding odds. Because sites like Betfair don’t have to worry about their margins, they can simply allow their site users to set their own odds. This means you are practically guaranteed the best odds at betting exchanges, no matter the bet you wish to place. The only downsides are you have to pay a small commission on your winning bets (but not enough to lessen the advantages) and the amount of money you can bet is limited by the amount of liquidity that’s available.

10. Virgin Bet – Daily Free to Play Football Game Virgin Bet FIVES

• Year established: 2017
• Number of football markets: 2,000+
• Banking methods: Debit cards, PayPal
• Mobile app: iOS and Android
• Customer support: Live chat ; Email: [email protected].
• Welcome offer: Bet £10 get £20 in free bets

Virgin Bet is the sister site of LiveScore Bet, which we have already mentioned. Football is the top drawer for punters at Virgin Bet, and you can easily switch between the day’s most popular bets and all leagues and competitions with the click of a mouse. You can also select matches that are available for live streaming at the site, upcoming games, games from the world’s biggest leagues, international games and games that will be televised (on terrestrial or satellite TV, not at Virgin Bet).

You can also check out the site’s price boosts at any time, and the extensive football in-play markets. Virgin Bet also has the free-to-enter FIVES game, which – to be fair – is LiveScore Bet’s SQUADS game, just with a different name! More people play FIVES than SQUADS though, as Virgin Bet has annual payouts for this free-to-play game topping £4 million.

VirginBet also offers daily price boosts and you can watch football matches at this site (and via the app) for free – although don’t expect to be able to watch EPL or UCL matches, or England games. Like its sister site LiveScore Bet, VirginBet is a football statto’s dream so if you’re a football number cruncher you can really enhance your betting game with stats.

How We Pick The Top Football Betting Sites

To compile our 10 top football betting sites, we’ve looked at multiple aspects of every UK bookmaker. Here’s the criteria we use to choose our best online betting sites for football.

Why Trust Our Football Betting Site Reviews

At Safest Betting Sites we have an experienced award-winning team of football betting industry experts, who have reviewed and rated hundreds of UK bookies over the years. We don’t mean to brag, but we really do know what we are talking about. Most of us like the Saturday acca at the bare minimum, but we all have experience in placing or best football bets. We are always looking for new football betting sites too, as we like to keep on top of the UK football betting industry.

It’s our aim therefore to be the kind of football betting information site that we would like to find ourselves. We’d want news on new sites, plus information about the latest deals, bonuses and promotions from established bookies, and useful advice on football betting strategy. It’s our aim to be so useful to the average football betting punter, that such people head back to our site, time and time again.

We want to be number one, and we can only do that if we establish a genuine sensation of trust, which is precisely what we always strive to do.

Best Football Betting Free Bets And Bonuses

Whether it’s a new football betting site or an established brand, almost all bookies offer bonuses such as free bets. Football betting bonuses are typically created to attract new customers but many bookmakers have existing customer offers to keep their players betting on football.

The Best Football Betting Offers Compared

Compare the best football betting offers, with details and promo codes of the UK’s top 10 sites.

New Customer Bonuses

Here’s some examples of football betting offers for new customers:

Existing Customer Bonuses

Many bookies also offer existing customer bonuses in an effort to retain your loyalty and keep you playing. Sometimes referred to as “reload offers”, here are some examples of the types of existing customer offers from UK bookies.

Football Free Bets: Claim Your Bonus

When opening an account with a new football bookie in the UK, you’ll almost always be able to claim a bonus.

Browse offers in our list of top football betting sites and check if you need a promo code – usually, you don’t. Then it’s as simple as following the steps to get your free football bet added to your account. Typically the flow looks like this:

• Register for your account and include your free bet promo code if necessary.
• Make your first deposit – make sure it matches the minimum amount to qualify for the promotion.
• Place your qualifying bet – again make sure it meets the requirements, such as minimum odds or minimum accumulator legs.
• Wait for your bet or bets to settle.
• Check your balance for your free bets.

Sometimes you will have to wait for your free football bet to be credited but if you are in any doubt, contact the bookie’s customer support.

Using Your Free Football Bet

Depending on the bookmaker and the offer, your bonus will vary. It might be a single free bet, it could be split into smaller free bets such as 4x £5 or even a bundle of different bet types such as £5 free football bet and 50 free casino spins.

In-play Football Betting: Live And Direct

In-play football betting is offered by pretty much all UK football betting sites. As the name suggested, it’s a feature that offers live football betting while the match is ongoing. Depending on the football betting app or site you’re using, the options will vary.

Some bookies offer a rich in-play betting experience that almost mirrors their pre-match offering, whereas some only provide a limited selection of in-play markets, such as the next goalscorer or match result.

The best sites for in-play football betting also provide stats and graphic visualisations in close-to real time, meaning you can follow the action closely even if you’re not able to watch the game.

And then there are live streams – many competitions have deals with UK football betting apps to provide live streams of matches embedded in the betting experience.

Football Bet Builders: A Creative New Era

Football Bet Builders are big business in the industry these days, with most UK bookies introducing the feature since around 2021.

Depending on the bookie you’re with, the name will vary – whether it’s Build-a-Bet, Create-A-Bet, Bet Builder, they’re essentially the same thing. The option to combine same-game multiples into a single bet. Some sites have expanded to include multi-game Bet Builders.

The options are vast, with selections ranging from player props such as “to have a shot on target” to team totals such as “more than 4 bookings”. Some top UK football betting sites also offer the option to combine multiple Bet Builders into your football accumulator.

Liam Austen-Rondi

Get Better Returns

Bet Builders Build Better Odds

You can enhance the returns from your winning bets with a Bet Builder. Instead of placing straight bets, combine your bets with other aspects of the same match to create your unique bet. Even if the odds of each separate bet are tight, the overall odds will be much better than betting on each aspect individually. One word of warning though – keep your bet builders down to three or four individual selections. The more aspects you add, the less likely your bet builder is to generate a return.

How to Cash Out On Football Betting Sites

Any bet you’ve placed at a football betting site should be available to cash out, no matter when you placed your bet, and if the event itself has started or not. To cash out a bet, where available, just search for it among your betting history, usually among ‘unsettled bets’. If cash out is available, then your potential cash out returns will be indicated (which will be less than your ‘market closed’ returns) along with a button marked ‘cash out’. Click the button and confirm you want to cash out if that is your desire.

Most Popular Football Betting Markets: A Short Guide

The addition of player props and stats betting means the best football betting apps and sites offer hundreds of markets on matches in most of the top leagues.

One thing to bear in mind is that most football betting markets apply to regular time only – not including extra time or penalties unless stated otherwise.

Here’s our guide to the top betting markets offered by all UK football betting sites.

Getting Mobile with Your Football Betting

Pro gamblers might spend hours seated in front of their PCs searching out the best football betting odds for their predictions. But that’s not something we don’t have the time to do, and we suspect it might be something that you don’t want to do either! To this end, we always look for sites where the mobile betting betting experience is exceptional.

All the top football betting sites make their mobile-optimised version of their site an exceptional, user-friendly experience. We champion those that make mobile betting simple, speedy and rewarding. If a site has a downloadable app that you can install to your iOS or Android-powered phone or tablet, then that’s cause for a Peter Crouch-style robot dance!

The best football betting apps on iPhone and Android devices now match or better their desktop equivalents, with purpose-built products offering a great user experience. Features supported by the top football betting apps include:

• In-play mobile betting
• Live streams / live graphic visualisation
• Biometric security (Face ID or fingerprint login)
• ApplePay and Google Pay
• Notifications on events and promotions

Most Popular Football Leagues and Competitions to Bet on

Unsurprisingly, Premier League betting is by far the most popular choice among UK fans but there are competitions all over the world and throughout the year to enjoy. Here’s a quick overview of some of the most popular.

Domestic Football Club Competitions To Bet On

England

Spain

Germany

Italy

France

Argentina

Brazil

Netherlands

Portugal

Continental Football Club Competitions

International Football Competitions

The Final Whistle

It’s no surprise that there are so many football bookmakers catering to fans of Britain’s favourite sport. What might have surprised you is just how good the best football betting sites are. For example, the American brand BetMGM has adapted beautifully to the British market, and the other sites featured here are similarly impressive. Have fun picking your teams and good luck with your bets!

Bet £10 Get £60 In Free Bets

08/05/24

Bet £10 Get £60 In Free Bets

• Trusted US brand now available in the UK
• Ideal for sports on both sides of the pond
• Numerous promotions and free bet deals

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New cust only. 7 days to opt in by placing a £10 qualifying bet at 1/1 (2.0) odds or greater to receive 6x Free Bets: 1 x £10 horse racing, 2 x £10 Bet Builder, 2 x £10 Acca and 1 x £10 football. 7 day expiry. Exclusions apply. Stake not returned. 18+. T&Cs apply. BeGambleAware.org.

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Peter Addison

Senior Betting Writer

Peter is one of the most well-known and well-respected names working in the field of online sports betting today. Having a Bachelor of Arts degree, Peter has worked for many high-profile publications in the industry, both online and in the real world. He joined the SafestBettingSites team in 2021 and has provided millions of words ever since. When not writing, Peter enjoys performing and writing music, gaming, reading and he is a massive movie buff, with a particular love of Japanese cinema and anime.

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